Swimming with the Razorfishes

Monday, September 27, 2004

My candidate for the worst product name of '04:

The Olympus m:robe

Not only is it unpronounceable, but why would you name a "musical memory maker" so that it makes me think of terry cloth?

From the press release:

"Music and images are such an important part of memory. Out of nowhere a piece of music can set the pulse racing with vivid memories of life’s most potent moments, while a picture can paint a 1000 words. By combining the two the Olympus m:robe allows you to capture and remember events in an evocative manner."

Good God. I have enough fucking trouble relaxing as it is. Now I have to worry about capturing my most memorable moments "in an evocative manner" with sound and video?

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